Cabin Nord
- Branding
- Interactive
- Advertising
- Collateral
- Lettering
A place is more than its boundaries and its physical construction. There's a spirit and an energy, too. This vacation destination in the heart of Canada's cottage country needed a brand that would help evoke and elevate its Scandinavia-meets-Muskoka personality and would resonate with its guests. We built an elegant series of monoline illustrations featuring local fauna – each of which directly adorn the timbre-laden walls of the cabin in various forms. Then we wrapped collateral pieces with charming language and thoughtfulness. “The north beckons”, in this case, becomes both a mantra and an invitation.